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Bread Pitt?


Yes, I jest you not. There was this bread stall at the old Maxwell Market in Singapore, that sported such a name, an obvious pun on the famous actor’s name. I have tried their wares before and while there is nothing to crave about them, the name itself sticks out. It is all about branding…getting people to remember you…and this stall did it just fine. Sad to say, the stall has moved on. It is no longer there but I will remember the name for a long, long time.

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